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News You Can Use
Saad &
Shaw is partnering with the
Globe Newspaper Group
to provide a
new community forum that provides information on fundraising and
capacity building. These articles are designed to help
non-profits attract the resources and leadership they need for
success. Download copies of articles below.
 Adobe Reader will be necessary to
open the following articles. Adobe Reader is a "free" download.
Click on Get Adobe Reader to install the program if needed.
When Is The Right Time to Fundraise? Learn the
answer to this common question. And learn the important role
of your case for support. What are you raising money for?
Will people give during challenging economic times?
Sponsorship, Sponsorship, Sponsorship. It’s all
about partnering. What does your institution have to offer
that will help a sponsor meet their business objectives?
What is your brand? Learn the seven things to consider as
you evaluate and grow your sponsorship program. (insert link
to article.)
Can You Really Ask for That? Large gifts typically
don’t appear from out of the blue. Learn about the $100
Million transformational gift made by Wall Street financier
Stephen Schwarzman to the New York Public Library.
How To Solicit a Gift. Review of new book Saad &
Shaw by staff of The Globe Newspaper
Group. "Knowing how to solicit is crucial because personal
solicitation results in gifts that are typically larger than
those given in response to direct mail, a phone call or an
Internet appeal."
New Year New Career – If you are looking for a new
career this article is for you. Learn how your skills and
experience can transfer into a fundraising career in the
non-profit sector. This three-part series provides an
overview of the different types of fundraising positions,
the role that fundraising plays within the sector, and how
to overcome your own stereotypes about fundraising. It also
includes resources for increasing your skills and
experience.
Planning For The Future - How do you balance current
fundraising needs with long term planning? Learn the
questions that need to be integrated into the planning work
of your board and leadership. Help ensure that your
institution or organization has plans for supporting younger
leadership, serving new populations and engaging retired
baby boomers.
Fundraising and HBCUs – Read highlights from Dr.
James Renick’s remarks on Presidential Expectations of
Fundraising. Renick’s remarks can guide how comparisons are
made between HBCUs and majority institutions. They can also
help guide the role of the college president in fundraising,
restructuring of alumni programs and the development of
aspirational fundraising goals. Two part series.
What Do You Mean? – Fundraising Lingo Explained
Learn the secret language of fundraisers. Gain a working
knowledge of fundraising terms. Learn the difference between
an annual campaign and a capital campaign. A lead gift and a
major gift.
I Give at the Office
It is the season for workplace giving campaigns. Are you
giving to organizations and institutions you believe in
through payroll deduction? Now is the time to automate your
giving. Download the article and share with your co-workers.
You can make a difference.
The FUNdraising Doctor Is In
A Two-Part Series
If the board of directors is responsible for an
organization’s financial health, how do you measure the
health of the board? Learn the nine symptoms of board health
and the eight symptoms you need to look out for. Increase
the fundraising health of your board.
To
Hire or to Plan – That is the Question…
A Two-Part Series
Do you
hire fundraising staff or do you create a fund
development plan? Which action comes first? Does it
matter? You bet it does! Learn the benefits of creating
a fund development plan
before you
hire fund development staff. Get the most out of your
fund development hires. Reduce turnover by hiring to the
criteria of your fund development plan. Find the secret
to hiring in a competitive market. Increase
productivity. Know your evaluation criteria before you
hire. Learn what needs to be included in your fund
development plan so it can be used to help guide hiring
decisions.
Spotting Success
How do you measure fundraising success? How do you evaluate the
work of your fund development staff? What is the difference
between fundraising and fund development? Does your staff need
to do both? Learn how to spot the top four qualities of a
successful fund development professional. Keep the talent you
have. Attract the talent you need. Read How to Spot Success.
Outsourcing Your Fundraising
Do you wish you could just outsource your fundraising so you
could get on with the “real” work of your organization? In most
cases this is wrong thinking. Fundraising should be woven into
the full fabric of your organization. But strategic use of
fundraising consultants can make a real difference in the
financial health of your organization or institution. Learn the
10 things to keep in mind when hiring a fundraising consultant.
Find out the 10 benefits and 10 challenges to working with
consultants. Read Outsourcing Your Fundraising.
HBCUs and YOU!
Historically Black Colleges and Universities
prove over and over again that all students -
regardless of their K - 12 education - can have
the experience of learning, graduating and
succeeding as professionals, entrepreneurs,
educators, military members, elected officials
and leaders in all areas. Learn how you
can support these institutions and their
students.
How to
Solicit a Gift
Learn how to overcome the fear of asking.
Learn what to do when a prospect says "yes"
and what to do when they say "no".
Read and review Saad & Shaw's 16 steps to
guide your solicitation. Let go of
fear - become informed and get to "yes" when
you solicit.
Proposal Writing:
Getting Started
Everyone wants to
receive a grant. “If we could just get $5 million from Bill
Gates…” But it just doesn’t work that way. Learn how to research
which funders make grants to organizations such as yours. Find
out the four questions you need to be able to answer before you
begin writing.
Proposal
Writing: Structuring Your Proposal
When it
is time to write your proposal, remember that your organization
or institution’s need does not necessarily translate into a funder’s decision to make a grant. Check your proposals to make
sure they include the ten elements of well-written proposals.
Uncover source materials available through your marketing
materials and strategic plan.
Request your free copy of the Saad & Shaw
Proposal Writing Checklist.
Joined at the Hip -
Part One
The Executive Director
and Chair of the Board should be "joined at the hip."
Each is responsible for the financial health of the
organization they serve. Yet too often there is limited
communication between these two. Too often these
individuals consult with each other, yet they fail to
form a partnership that will elevate the organization to
a new level. Remember - two heads are better than one!
Learn the characteristics of a strong and successful
Executive Director/Board Chair relationship. Take a
moment to download the
Executive Director & Board Chair
Checklist.
Joined at the Hip - Part Two
Read about Executive
Directors and Board Chairs who have a strong
relationship that supports the organizations they serve.
Read their own words. Learn from their experiences.
Marketing your Organization: Everything you
Ever Wanted to Know About
Creating your Case for Support
Learn how to create or revise your case
for support. Saad & Shaw share the basic ingredients needed to create a compelling case for support. Communicate where your organization
is headed and what it will cost to get there. Proactively answer questions that donors and funders need answered before they can
make a decision regarding whether or not to give and how much to give. Two part series.
It's A Numbers Game:
Creating Your Prospect/Gift Chart
Fundraising
is an art and a science. The gift chart is part of the
science of fundraising. Learn how to create your own
gift chart based on your campaign goal. Make sure you
are identifying and cultivating enough prospective
donors to meet your fundraising goals. Article includes
an example and the prospect-to-gift ratios to be used. The gift chart is
finally demystified.
Creating
a Fundraising Plan - Part One
Fundraising
is all about planning and preparation. A fund development
plan orchestrates your volunteers and resources and
coordinates all activities. Having a fundraising plan is
key fundraising success. Learn how to determine
your financial goal. Make sure you define the costs
associated with fundraising. Determine your organization's
capacity to raise money. Find out how to plan for diverse
streams of revenue. Part One of a two-part series.
Creating
a Fundraising Plan - Part Two
Learn
the power of the fund development team. Successful
fundraising requires coordination, training, and
well-defined roles and responsibilities for staff, board
members and volunteers. Document what is required of all
fundraisers, provide them with training, and meet regularly
as a development team. Hold each other accountable, strive
to meet and beat your goals and have fun as you identify
and solicit donors. Part Two of a two-part series.
Prerequisites
for Success - Part One
Learn
what you need to know to conduct a successful fundraising
campaign. Fundraising requires much more than a
willingness to ask others for funds. Fundraising requires
commitment, completion of a fundraising assessment and
feasibility study; a time-phased fundraising plan; and a
compelling case for support. Learn the details and see how
your organization measures up and how you can improve your
fundraising. Part One of a two-part series.
Prerequisites
for Success - Part
Two
Fundraising
success depends upon volunteer leadership. While staff
members can facilitate fundraising activities, those
organizations with strong fundraising programs depend
upon a well-trained team of volunteers who solicit funds
and in-kind services. Financially healthy organizations are
known for their powerful development committees, their donor
recognition programs, and the ways in which they attract
publicity and donors. Learn how your organization can train
and attract volunteer fundraisers. Part Two of a
two-part series.
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